Uber … for women? Start-ups hope to match female passengers with female drivers

Original Article: LA Times http://www.latimes.com/business/technology/la-fi-tn-ride-hailing-women-snap-story.html Kimberly Toonen is CEO of See Jane Go, a ride-hailing service for women. (Mark Boster / Los Angeles Times) Tracey Lien Ginny Young sat with eight women, all of them senior citizens, this spring while a focus group leader lobbed questions at them. “Who has used Uber or Lyft before?” Young raised her […] Read more

SHARE THIS